Technology events have never gotten more exciting! We had a total sensory experience at IBM
ASEAN’s Xcite event with Infiniti Red Bull Racing Team.
Al Peasland (Head of Technical Partnerships, Red Bull
Racing) was our speaker who gave us a TED-style sharing of the partnership
between IBM and Red Bull Racing. We
experienced the Infiniti Red Bull spirit of fun and philosophy of “performance
and reliability” with Al’s passionate delivery and interactive presentation.
Performance is great but if it doesn't happen when you need it, you cannot
consistently win the race. If it is just about reliability, you may not become the best without pushing performance. Both are important to keep staying ahead and winning.
Al shared, “
Platform Computing is the
back bone infrastructure
for
high performance computing, which helped Red Bull Racing with the design of
the car, the analytics and the race strategy.”
It is used to plan into the future, to create all the
what if scenarios
and to
predict what may happen in the two hour race.
When the single focus is to win races and championships, every element of the design and manufacture of Formula One racing cars is critical. With Formula One regulations becoming more stringent each year, Red Bull Racing is designing the entire car in a virtual world and parts are machined directly from 3D CAD models. Red Bull Racing also collects massive amounts of data from wind tunnel testing and from the car during races. These processes demand extensive use of simulation and data analytics, and a first class IT infrastructure.
Infiniti Red Bull Racing is ahead of the league that is embracing Platform Computing, a software from IBM Systems & Technology Group. Also sometimes known Elastic Storage for Software Defined Environment. It helps to maximize the potential of computing power by pooling resources, managing them efficiently across multiple groups, so that one can run many iterations, simulations and analytics to get business results fast. This is the winning formula to harness the benefits of unstructured data and data explosion.
